Colourways and versions
Generate Multiple Fashion Videos from One Design
One design in three colours is three garments to this tool. Each colour needs its own photographs and its own generation. FashionUGC will not recolour a clip, swap an outfit, or batch a family of variants from one still. Many clips means many jobs, each reviewed against the photos for that SKU.
What one job is
A FashionUGC job is one garment. You upload one to six photographs of that garment, choose a creative, a length that creative can make, and a frame, and you get one video to review. The six photographs are angles of the same piece: front, back, side, a detail, an on-body view, a flat lay. They are not a menu of colours. The product photo guide already says this, and it is the rule the rest of this page hangs on. Mixed colours in one job are contradictory references. The generator is then being asked to hold two products at once, which is how a navy hem appears on a black dress.
The same design in another colour is a new SKU for this purpose even if the pattern block is identical. The cloth is different. The photographs are different. The review is different. Brands often keep those SKUs as variants on one product page. Shopify’s variants are exactly that: options such as size and colour under one product. The storefront can let a shopper switch colour. The generator cannot. Switching colour in the admin does not switch the MP4. You attach the file that was made from that colour’s stills, or you leave the video off that variant.
There is no batch control. One image does not fan out into a red clip, a green clip and a blue clip. Running the form a second time is a second job. It has its own price. Current published prices are ₹149 for 10 seconds, ₹199 for 15, ₹279 for 20, ₹349 for 25 and ₹500 for 30, shown again before you pay. Piveth only makes 10 seconds, in 9:16 or 16:9. Astra makes the longer lengths and can also use 1:1, 2:3 and 3:2. Three colours at 10 seconds are three payments, three reviews and three files. That is the whole “multi-version” method this product actually has.
Many clips of one colour, which is not many colours
People ask for multiple versions and mean two different things. The first is one SKU in more than one shape: a 9:16 file for a feed and a 16:9 file for a wider page. That is allowed, and it is still not a batch. You submit the same photographs again, pick the other frame or the other length, pay for that length, and review the new file. The two outputs will not match frame for frame. Motion is generated, not copied. Watch both next to the stills before you publish either. The aspect-ratio guide is which frames exist. There is no 4:5, and there is no setting that emits every frame from one click.
The second meaning is the one that hurts listings: one photograph, many colourways. A recolour is a different product. FashionUGC will not paint the dress. If the only still you have is black, you can generate a video of the black garment. You cannot ask it to become the camel colourway, the striped print or the petite length. Uploading the black photo six times does not create six variants. It is one reference, repeated. Extra copies of the same angle do not add information.
A useful second or third photo is a new view of that same colour. The back, if the launch depends on the back. A close crop of the print, if the print is the reason to buy. An on-body photograph, if you want the clip to start from a worn still rather than a hanger. Stop at six, and stop when the extra file disagrees with the first: a different length, a different colour, a jacket in the pile with the dress. The photo guide is explicit that one clear still can be enough, and that extra angles are optional. Do not fill the six slots with other SKUs to feel thorough.
A colour family, job by job
Take a shirt that exists in red, white and navy. Photograph each one so the colour and the cut are visible, with light that does not shift the cloth. Filters that change the fabric will travel into that colour’s video. Generate red. Review red against the red stills. Name the file with the red SKU. Generate white from the white stills. Review white. Generate navy from the navy stills. Review navy. Three folders. Three product images on the store. If a review fails, fix that colour’s photographs or reject that file. Do not “correct” a failed navy clip by uploading the red one and hoping the title carries the colour.
Prints work the same way, and they are easier to get wrong. A floral and a stripe can share a pattern block and still be different cloth. The floral job needs a sharp view of the floral. The stripe job needs a sharp view of the stripe. A distant hero of one print will not become the other. If the repeat matters, add a detail crop of that same print, not a crop of its sibling. On the listing, the variant photo should be the print the video shows. Etsy’s help on variations lets you link a photograph to a visible option such as colour, so the buyer sees that option’s picture when they select it. Use that for the still. Use a separate reviewed clip if you also give that option a video. One video on the listing that cycles through prints you did not generate as themselves is a different edit, and it has to stay honest at every second.
Google groups variants with an item group ID. A tee in three sizes and three colours is nine offers, each with its own ID, sharing one group ID. Google’s colour attribute is how you name the colour of each offer. The image link for that offer should be that colour, and the landing page should show that colour. Google’s image guidelines ask for the same honesty on the page: a clear picture of the thing the nearby text names. A video URL you attach, where a channel accepts one, has to obey the same match. The navy offer does not get the white file because they share a group ID. Google’s misrepresentation policy is the commercial version of the review you already owe the stills: the product the shopper sees should be the product you sell. A generated colour you do not stock is misrepresentation even if the motion looks smooth.
Two garments, not two colours of one garment
The only public generations on this site are a bronze gown and a floral dress. They are not a colourway pair. A recolour would be the bronze cloth in another dye, photographed again. These six stills are here so the difference is visible: one product’s photograph, one product’s video, then a different product that must not borrow the first file.
Sizes, models and a product that changes in the middle
Size options are not a generation setting. The photographs show one sample. The video shows that sample moving. Small, medium and large on a Shopify variant list are how you sell the sizes you cut. They are not three bodies the model will become. If the garment’s length or ease changes in a way a shopper would notice, say which sample the clip shows, in the title or the description you control. Do not add a burned-in size label. FashionUGC does not put text in the picture. A false “fits all” line in the caption is still your claim.
A different fit model is a different photograph, if you have photographed that person in that garment. The tool will not swap a face, a height or an outfit onto a clip you already accepted. It also will not keep a background and change the clothes. Those are a different class of product, sometimes advertised as an automatic wardrobe edit. This site does not do that edit, does not name a tool that does it safely, and does not promise a date when a batch or a swap will exist. A swap that changes colour or print without a photograph of that colour is the failure mode this page is written to prevent.
The file does not change product halfway through. There is no keyframe where the dress becomes the coat. If a lookbook needs three colours in one timeline, you generate three clips and you assemble them in an editor you trust. Each segment should still be traceable to the SKU whose photos you uploaded. A dissolve that invents a fourth colour in the middle is a new, unsellable garment. Cut on the real frames. A transparent background is not an export here either. If a marketplace or a theme asks for a cut-out, that is an edit after the fact, or a photograph you already shot on a plain ground. Do not expect the MP4 to arrive with an alpha channel.
What you can assemble after the files exist
Separate clips can be placed side by side in an editor: the reviewed red file on the left, the reviewed navy file on the right, each labelled in your editor, not by asking FashionUGC to burn the names in. That split screen is a lookbook device. It is not a variant image. A shopper who lands on the navy URL should see navy, full frame, not a comparison that makes the red the hero. Use the split where you are honestly comparing, such as a collection page you control. Do not upload the split as the only media on each variant and call both colours shown.
Colour swatches belong in the product interface. Shopify, Etsy and a well-built theme already show a chip or a thumbnail for the option. Overlaying swatches on the video is optional decoration in an editor. It does not create the missing colour. A chip that does not match the cloth in the photographs is worse than no chip. If you add one, use the colour from the photographed garment, and keep it off the garment itself so it does not hide a seam. The generator will not place it for you.
The published examples on this site are not a colourway pair. One is a bronze gown from a studio still. One is a floral dress from an on-body still. They are different garments, shown so you can see a source photo and a short clip. They are not “SKU A versus SKU B” of one design. Do not treat them as a template for recolouring. Your pair, if you make one, is two of your own reviewed files, named, and kept next to the stills that produced them.
How a small team runs the list
Write the family down before you pay for a length. Columns: SKU, colour, whether the photos exist, frame you actually need, length, reviewer, URL or variant it will be attached to. Generate only the rows where the photos exist and a placement exists. A colour that is not on the site yet does not need a video yet. A colour with a soft, filtered still needs a better still, not a hopeful generation. The product video page is the merchandising standard for whichever row you do make: the clip is that product, not a family portrait.
Name files so a teammate cannot swap them in a hurry. shirt-navy-10s-9x16.mp4 is a name. final-final.mp4 is how navy lands on white. On Shopify, add the file to the product only if every variant it will play for is truly that colour, or add it in a way your theme can keep per variant. If the theme can only store one video for the whole product, use the hero colour’s clip and do not let the swatch imply the video recolours itself. Say so in the description if a shopper could be confused. On a marketplace, follow the marketplace rules as well: a variation listing may not accept a video at all, and a parent that copies one colour’s media onto every child is the mistake Amazon’s own variation tools make easy.
Review on a phone, full frame, with the source photo beside it. Check the colour first, then the print, then the hem. A clip that is “close” to the colour is the wrong colour. Reject it. Generating the same photographs again may produce different motion. It will not reliably fix a colour the stills did not contain. When a colour sells through, remove its video from anything that still offers it. When you recut the cloth, the old file is now a false variant. Replace it in every place you attached it. The generator does not update those attachments because you uploaded a new photograph later.
A four-colour drop, counted before anyone generates
A jersey in black, ecru, olive and stripe is four jobs if you want four videos. It is not one job with four hopes. Black needs a still where the black reads as black, not as a hole in the lighting. Ecru needs a still that does not blow the cloth out to white. Olive needs a still that is not the filter from last season’s campaign. The stripe needs a still sharp enough that the repeat is the repeat you cut. If olive’s photograph is missing, olive does not get a video this week. Borrowing ecru and “warming it” in an editor until it looks olive is a new, unsellable colour. Leave the row blank.
Decide the frame from the placement, once, and repeat it so the family looks like a family. If the product gallery is 16:9, generate 16:9 for each colour you are actually publishing. If the social cut is 9:16, that is a second job per colour, not a crop you pretend is free of risk. Four colours in two frames are eight reviews. Write that number down with the prices before you start. Eight 10-second files are eight times ₹149 at the published 10-second price, before tax, and only if every review passes. A failed olive is money spent on a file you will not attach. Budget the reviews, not a fantasy that the first output of every colour is the one you keep.
Order the work by the photographs you trust, not by the colour you wish were the hero. If black’s stills are the clean ones, black is the first job and the first page you update. Ecru follows when ecru’s stills are as clean. Do not hold the black page hostage until stripe exists. A family does not have to go live in one hour. A family that goes live with one honest video and three accurate photographs is in better shape than a family with four files you have not watched. The shopper on the stripe URL is the person you protect by refusing to reuse black’s MP4.
When the four files exist, the internal note is dull and sufficient. SKU, colour name you use on the site, file name, frame, length, date reviewed, URL it was attached to. If a fifth colour is added next month, it does not inherit this note. It gets a row. If black is recoloured by the mill and the new black is not the old black, the old file comes down. “Close enough” is how a variant page quietly becomes false. The person who attaches media should be able to open the file name and the still without asking anyone what “final v3” meant.
Why the six slots cannot hold a collection
The upload limit is six images, and the temptation is to treat it as a capsule: one photo per colour, or a front and a back of three colours. That upload is the failure case. The job has no way to know which pixels are the product and which are a sibling. Motion then has to reconcile cloth that is not the same cloth. You may get a blend, a flicker, or a colour that matches none of the stills. You will not get six neat clips. Delete the extras and start a job that contains one colour only. If you already paid for the mixed job, treat the output as unusable unless every second matches one real SKU, which a mixed reference rarely does.
A single sharp image of one colour is a valid job. The photo guide says so, and it also says there is no published test that six references beat one. Add a second image when the first hides the thing you need the video to show: a back vent, a cuff, a logo, a print that wraps. Add it only if it is the same colour and the same length. A back photo of the ecru shirt does not belong in the black job, even if the cut is identical, because the cloth is the thing the shopper is buying. Similarity of pattern block is not sameness of SKU.
On-body and flat lay can both be the same colour. Use the one that matches the message. A flat lay is honest about the garment’s shape on a table. An on-body still is honest about that sample on a person. Do not upload one of each if they disagree about length or about which colour you are selling. Do not upload a campaign photo of a model in three layers and expect the job to isolate the shirt. One garment means the shirt is the subject, not a shirt somewhere inside a look. If the still is a full outfit, the video will have the rest of the outfit in it. That is a different product story, and it is the wrong reference for a variant that sells the shirt alone.
The edit after the downloads
An editor is where a human sequence is allowed. You already have two or more reviewed MP4s. You can cut them in order: three seconds of black, three seconds of ecru, three seconds of olive, if those seconds still show the right cloth. You can place two frames side by side for a page whose headline is the comparison. You can export a shorter GIF for an email from one of them, as the launch and email page describes, without pretending the GIF is a new colour. Music and type, if you add them, are the later step on the creative ideas page. What you should not do is grade one file until the histogram looks like another SKU, or mask a different print on top of a clip and call it generated from that print’s photos. The grade is a claim. If the shopper will receive ecru, the pixels should be the ecru you photographed.
Titles and swatches stay outside the pixels unless you add them yourself, and even then they should not cover the garment. A lower-third that says “also in navy” is acceptable only if navy exists, navy’s own images exist, and the frame on screen is not pretending to be navy. The words point at navy. They do not replace navy’s clip. Music, if you add it, is your licence and your edit. FashionUGC does not supply a soundtrack, and a beat does not tie two colours into one product. A voiceover that lists the colours must list colours you sell, in words that match the variant names on the page. “Stone” in the video and “ecru” on the site are a mismatch a shopper will feel even if your team thinks they are the same dye.
Keep the master files. The edited sequence is a campaign asset. The individual MP4s are the variant assets. If the campaign edit is all you store, you cannot later put olive alone on the olive URL without cutting it back out, and you may cut the wrong frames. That URL needs its own title and thumbnail, which is the point of the video SEO guide. Save each reviewed generation under its SKU before anyone opens a timeline. When the edit is finished, watch it once with the sound off and the variant names written on paper beside you. If you cannot point to a second and say which SKU it is, the cut is not ready to publish.
What “one design, many clips” is allowed to mean
It is allowed to mean a stack of honest files. One per colour you photographed. Another frame of a colour when a second placement is real. An editor’s split of two reviewed files, labelled, on a page that is about the comparison. It is not allowed to mean a recolour, a model swap, a batch from one still, a transparent pack shot the tool did not make, or a single timeline that changes SKU by itself. Those are different products. Using this one as if it were those products is how a variant family starts selling clothes you did not cut.
Start with the colour that has the photographs and the page. Generate that clip. Review it. Attach it only where the colour matches. Then do the next colour the same way. The form is the same form as any other clothing video. The discipline is refusing to put two colours in it. A design can have as many clips as it has honest photographs and placements. It cannot have more colours than you shot, and it cannot have them from a single upload. Count the jobs before you count the colours on the line sheet. If the two numbers differ, the photographs are not finished, and the videos should wait. Shoot the missing colour, then generate it alone. Do not fill the gap with a file from its sibling on the product page.
Questions about variants and colourways
Can AI make the same fashion video with different outfits?
Not in FashionUGC. One job is one garment in the photographs you upload. A different outfit is a different set of photos and a different job. The tool does not dress a person in a second piece, and it does not keep a scene and swap the clothes. If you need two outfits, generate two clips and review each one against its own stills.
How do I generate one video for multiple product variants?
You do not. A size and colour family can share a product page, and Google can group those offers with one item group ID, but the video still has to show the variant it is attached to. Make a clip for each colour from that colour’s photos. Do not attach the navy file to the black variant. Sizes cut from the same cloth can share a clip only when the photos are that garment and you are not claiming a different fit.
Does FashionUGC support multiple colorways?
Only as separate generations. Upload the red photographs, generate, review the red clip. Then upload the green photographs and generate again. Six files in one job are six views of the same colour, not six colours. Mixed colours in one upload are contradictory references. Each accepted video is its own length and its own price.
Can I change the model or outfit in an AI-generated clip?
No. There is no model swap and no outfit swap. The person, mannequin or flat lay in the photographs is the reference. A later job does not inherit a face or a room from an earlier job. If the campaign needs a different model, photograph that model in the garment, or film them. Do not ask the generator to invent a body that was not in the stills.
How do I create a product video for all sizes or colours?
Colours need their own photos and their own jobs. Sizes are usually one sample in the photographs. The clip shows that sample. Your size list on Shopify or Etsy is inventory. It does not become a set of bodies. Say which sample the video shows if the fit changes a lot by size. Do not label one clip as every size and every colour.
Are there tools to swap clothes in a video automatically?
Some other products advertise an edit that changes the clothes on a person in a finished video. FashionUGC is not that product, and this page does not recommend one or promise that we will ship one. A swap that changes the print, the colour or the fit can misrepresent the item you sell. If you use any editor, the frame you publish still has to match the variant’s photographs.
What is the best way to show a dress in different prints?
Photograph each print and generate each print. A floral and a stripe are two garments even if the cut is the same. One job cannot recolour a print. On the store, give each print its own images, the way Etsy lets you link a photo to a variation and the way Google expects each variant’s image and colour to match the page. A split screen you build later can sit in a lookbook. It does not replace those files.
How do I handle multiple SKUs in one video creation?
You handle them as a list of jobs, not as one upload. One SKU, up to six photos of that SKU, one creative, one length, one frame, one review. The next SKU starts again. Putting two products in one job is how the clip blends them. Name the downloaded file with the SKU so the black coat cannot be uploaded onto the camel coat.
Can I batch-generate videos from one image?
No. There is no batch button and no pack of colourways from a single still. One image of one garment can start one job. Running the form again is another job, another review and another price, even if you reuse the same photos for a second frame. Reusing them does not create a second colour.
Does generative AI allow changing the product mid-video?
Not here. A FashionUGC clip is one garment for the whole file. It does not cut from one colour to another, and it does not change the product at a timestamp. If you need a sequence of colours, export the separate clips and edit them together yourself, with each colour still matching its own photos. Do not imply the middle of the file is a different SKU than the one you uploaded.
Try it with your product
Generate each colourway on its own
Upload that colour’s photographs. One job is one garment. The next colour is the next job.