Guide

Better fashion video starts with a useful product photo.

A useful FashionUGC input is a clothing photograph where the garment is easy to understand: sharp, reasonably lit, and not fighting a filter or a second product. One such image can be enough. Extra angles help when the design hides in the back, the side or a small detail.

Create a fashion video See the source photos we used

The garment should be easy to understand

If a colleague cannot name the neckline, the length and the main color from the still, the generator is guessing too. Crop so the piece is the subject. Props are fine only when they do not cover the design.

Sharpness matters

Soft focus is how prints smear and seams disappear. You do not need a medium-format back. You do need a file that still looks crisp when you pinch-zoom the hem and the print edge.

Lighting

Usable light is light that shows color and shape. Window light on a form can be enough. A dark closet snapshot is not. Hard branded filters that shift the fabric color will travel into the video.

What each kind of reference is for

FashionUGC accepts up to six images of the same garment. These are useful types, not a form you must complete.

Front

The default. Use it when the face of the garment is the product.

Back

Add it when the back carries design someone would ask about in a review.

Side

Helps volume, wrap and silhouette that a front plate flattens.

Detail

Logos, embroidery, hardware, print repeats. Shoot them sharp and straight-on.

On-body

Shows hang and length. One published FashionUGC example starts this way.

Flat lay

Good for overall design from above. More in the flat-lay guide.

Source kinds we have actually published

These three stills are different garments. They are the only public FashionUGC inputs on the site today: a mannequin plate, a studio plate and an on-body photo. Each generation used one photograph.

Bronze evening gown product photo used to generate a FashionUGC video
Studio product photo · bronze evening gown
Checkered black and turquoise midi dress product photo used to generate a FashionUGC video
Mannequin product photo · checkered midi dress
Floral midi dress on-body product photo used to generate a FashionUGC video
On-body product photo · floral midi dress

When one image is enough

When the piece is fully visible, the design is simple enough to read, and you are not asking the video to invent a back or a print the still never showed. That is how the current public examples were made.

When multiple images are worth adding

When a shopper would be misled by the front alone. A wrap, a cut-out, a logo on the chest, a print that continues around the body. Keep every extra file on the same SKU and color.

Logos, embroidery, prints and contradictions

Small marks need their own still. Large prints need a sharp full view plus a crop if the repeat matters. Do not upload two photos that disagree: different lengths, different colors, a jacket with a dress. Do not upload two products in one job.

Skip heavy filters and skip blur. Those are not style. They are missing information.

File considerations

The FashionUGC create form currently accepts JPEG, PNG and WebP, up to 8 MB each, and up to six files. That is the verified limit from the product, not a photography aesthetic rule.

One image vs three vs six

We have not published a controlled FashionUGC test of the same garment with 1, 3 and 6 references. Until that exists, treat the advice on this page as operational guidance plus what the three public examples show: one clear still can produce a usable 9:16 clip. Extra angles remain optional, not magic.

Checklist

  • The garment is the subject and fully readable.
  • The file is sharp enough to see seams and print edges.
  • Lighting shows color without a heavy filter.
  • Every extra photo is the same product and color.
  • A detail frame is included when a logo, print or texture is the sale.
  • Files are JPEG, PNG or WebP, 8 MB or smaller, six or fewer.

Questions about source photos

Can I create a fashion video from one photo?

Yes. One clear image of the garment is enough to start. The published FashionUGC examples on this site each use a single source photograph.

Should I upload the front and back?

Upload the back when the back is part of the product: a print, a slit, buttons, an open back. If the back is plain and unused, a strong front plate can be enough.

Can I upload a flat-lay image?

Yes. A clear flat lay can be a product reference. It shows design from above and gives less information about worn shape. The flat-lay guide covers that case.

Should the product be photographed on a model?

On-body photos help when hang and length matter. They are not required. Mannequin and studio plates are valid. One published FashionUGC example starts on-body; two start on a form.

What happens if the clothing has a detailed print?

Give the generator a sharp view of that print. A distant or filtered hero shot is how patterns drift. A detail crop of the same garment helps.

Can I upload different colors of the same garment together?

No. Treat each colorway as its own generation. Mixed colors in one job are contradictory references.

Try it with your product

Upload a useful still.

Start with one clear clothing photo. Add angles only when they earn their slot.

Create a fashion video See real examples